Marketing techfromSocial Media Today2 days agoLinkedIn Provides More Ad Engagement Insight in Revenue Attribution ReportB2B buying decisions involve multiple stakeholders, making company-level attribution crucial for understanding campaign impact.
Marketing techfromExchangewire2 months agoDoubleVerify to Acquire RockerboxDoubleVerify boosts its digital measurement capabilities by acquiring Rockerbox for advanced marketing attribution and data analytics.
fromMarTech7 months agoMarketingUnlocking the full customer journey with advanced marketing measurement models | MarTech
Marketing techfromExchangewire2 months agoDoubleVerify to Acquire RockerboxDoubleVerify boosts its digital measurement capabilities by acquiring Rockerbox for advanced marketing attribution and data analytics.
fromMarTech7 months agoMarketingUnlocking the full customer journey with advanced marketing measurement models | MarTech
Media industryfromExchangewire2 months agoBarb to Measure TV YouTube Viewing; DoubleVerify Acquires RockerboxBarb will report YouTube viewing on TV screens, marking the first initiative of its kind.
