#local-streaming-tv

#local-streaming-tv

Advertisers running on all nine streaming platforms account for 34% of US streaming TV ad spending, according to a March report from MediaRadar.

Millie Bobby Brown was set to portray Kerri Strug, a member of the 1996 'Magnificent Seven' USA gymnastics team, but left due to creative differences.

A time jump resets this show's character dynamics with Rue (Zendaya) working off her debt to a drug dealer and seemingly nearly all the series' other female characters engaged in sex work of some kind. Sam Levinson's vision of a woman's life is pretty depressing.

Via tentative rebel student Agnes Mackenzie, the drama meticulously illustrates the ways disempowered people hoard what little agency they have in Gilead's oppressive environment.

Content delivery network provider Netskrt's "State of the ISP Survey" found that live sporting events are the global infrastructure's most daunting streaming challenge and that the biggest worry is traffic generated by American football. The long-term study - conducted between May and August 2025 - includes input from 55 global internet service providers (ISPs). Almost eight in ten survey respondents (78%) said sports cause them the most concern related to streaming reliability. Of these, 70% pointed to American football as the most challenging sport to deliver. International football (soccer) is quickly approaching similar levels.

Last October, PayPal an integration with OpenAI so that ChatGPT users could transact within the app. Apparently, PayPal is now ready to take that idea to other retailer chatbots. Of course, now that ChatGPT is making its foray into advertising , other LLMs and chatbots are bound to follow suit, if they haven't already done so. Walmart, for instance, rolled out ads in its generative AI agent Sparky earlier this month.

YouTube TV is getting ready to launch two major updates that will allow you to watch multiple non-sports channels simultaneously, as well as choose from 10 new paid plans focused on a range of topics, including sports, entertainment, and news. In his annual letter to users, YouTube CEO Neal Mohan says both of these changes will arrive "soon." YouTube TV has been slowly expanding its multiview feature over the past few years.

As he explained, programmatic standards like the OpenRTB protocol have enabled computer programs to buy ads on behalf of humans. But the ad formats and inventory types purchased by those programmatic tools have been pretty simplistic, relatively speaking. By that I mean when compared to the complexity of a traditional TV ad buy, where the audience has to be forecasted ahead of time and there are all kinds of rules regarding which advertiser gets what ad slot in which program.

"Until maybe eight years ago, television in and of itself was a very clean and tidy well-lit marketplace. It was very clear and easy to understand this television universe. "What's happened is, with the rise of streaming, particularly through the pandemic, we're seeing streaming begin to rival and sometimes exceed linear viewership. "And that has created a massive amount of fragmentation for the television universe."

If you're not familiar, Roku has a "Live TV" section of the Roku Channel app. It functions a lot like old-school cable TV: there are ad breaks, no fast-forwarding or rewinding, and you watch what's on instead of searching for something on demand. But unlike cable, the channels are all totally free. Also: You can watch local news on Roku for free - no subscription or antenna required