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Venture
fromDigiday
1 week ago

Media Buying Briefing: How Horizon and Havas' JV aims to distinguish itself in a 'red ocean'

Horizon Media and Havas formed Horizon Global, a 50/50 commercial joint venture with a single P&L to pursue U.S.-based clients seeking international expansion.
Marketing
fromDigiday
4 months ago

Why Horizon and Havas are joining forces in the U.S. market

Havas and Horizon Media will form a U.S. joint venture combining media operations to command $20 billion in annual billings and improve competitiveness.
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