#header-bidding

#header-bidding

We've been getting reports from some of our readers that in certain regions, pop-up banners appear on GSMArena without a proper close button. We want to assure you that this is not intentional and we're trying to get to the bottom of it. The reality is that modern online advertising is a complex ecosystem. Our site runs header bidding across dozens of marketplaces, with hundreds of networks and thousands of advertisers competing in real time.

"We've been working with Prebid for some time, and becoming a member will give us the opportunity to take part in conversations that shape the direction of the ecosystem. We've identified key committees, such as Prebid.js and Prebid Server, where we see opportunities to support the work already underway."