Aside from the whole aromatherapy factor, they're also a champion vibe setter, mood-lifter, and the most-well curated among them can also serve as decor. It's a big reason why they've become a safety gift: the one thing you can pick up on the sly when you forgot to buy a potted plant for a housewarming party or a more specific holiday present.
My life now is much lower key. I make enough to pay my bills and enjoy a life out of the office. Here is the thing: I bought a lot of stock for my nephew, "Jonah," my brother's son.He was the only kid on both sides of the family, and I wanted to provide for him. The stocks went really well. Jonah has over $100,000 set aside for college when he graduates in a few years.
Phase 3: The Gifting Phase (December 1-24) Objective: Capture gift buyers with relationship-specific recommendations The Psychology: Shopping focus shifts as consumers transition from deal-hunting to purposeful gift-giving. Buyers need confidence they're choosing the "right" gift, making customer testimonials about successful gifting experiences incredibly powerful. Gift selection pressure combined with shipping deadlines creates urgency around proven products. Content Strategy: Feature gift-focused UGC with clear recipient targeting.
As I've gotten older, what I look for in a gift has evolved. Previously, I would want things that are just "fun," i.e., nothing I actually needed. And don't get me wrong: any kind of gift is a delight to receive. But now, I mostly find myself wanting gifts that are practical or healthful and enhance my everyday life (my brother just gave me a Japanese chef's knife for my birthday, for example, and I am now cooking at home way more and with glee).