KPop Demon Hunters have hit the late-night TV circuit. The Netflix sensations made their live television debut with a performance on The Tonight Show Starring Jimmy Fallon on October 7th. The singing voices of KPop Demon Hunters EJAE, Audrey Nuna and Rei Ami, together known as HUNTR/X, appeared on Fallon to perform their hit single, "Golden," as well as discuss the song's immense success.
Trade shows and print ads brought in a trickle of interest, but most of those leads were unqualified. Follow-ups were slow, spreadsheets were messy, and opportunities were slipping away. But what if, within 90 days, that brand was able to sign franchise agreements in three new states without a single in-person meeting? By combining targeted social media lead generation with an automated CRM system, that outcome could be possible. Why? Scattered efforts would turn into a predictable, scalable growth engine.