#flavor-innovation

#flavor-innovation

Mountain Dew has evolved from its humble beginnings as a whiskey mixer in the 1940s, thanks to Pepsi's marketing strategies and flavor innovation.

"I discovered pandan through my trips to Asia, I think it was a cooking class in Chiang Mai where I first used it. It's approachable but exciting."

Red Bull's Spring Edition Grapefruit & Blossom is set to debut on March 3, 2025, marking the first-ever U.S. seasonal release and aims to invigorate taste buds.

"With six new flavors every week, Crumbl Cookies remains innovative and engaging, continuously attracting fans despite some criticisms about their creativity plateauing in recent times."

"The cilantro note was strong and green, like a spritz of cologne, but playful with the tequila and lemon, offering an interesting counterpoint to the aromatic chocolate liqueur, while the salinity of the black-olive brine tied all of the flavors together."

The export of flavor innovation began with Tayto, as founder Joe "Spud" Murphy recognized the blandness of imported chips in Ireland and sought to revolutionize the snack.