#event-cinema

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#marketing-stunts #streaming-competition #theater-experience #hollywood-strategy #box-office-performance
Film
fromEsquire
2 months ago

Do Original Movies Have Any Hope Left? I Went on a Journey to Find Out.

Theaters must create unique event experiences to compete with home entertainment, driving elaborate marketing stunts and premium screen innovations.
Film
fromLos Angeles Times
2 months ago

Elvis is still king - of the box office - as 'EPiC' earns $14 million in a win for music docs

Baz Luhrmann's Elvis concert film 'EPiC' achieved the third-largest documentary opening ever, earning $8.5 million globally in its first weekend and demonstrating continued strong box office appeal for music-themed films.
Film
fromFortune
7 months ago

Taylor Swift prepares to take a 'Showgirl'-themed victory lap as she eyes a $35 million haul and a second box-office number 1 | Fortune

Taylor Swift's three-day theatrical event The Official Release Party of a Showgirl (Oct 3-5) is projected to open at $35–$40 million, dominating the weekend.
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