#economic-climate

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DTC Briefing: Mack Weldon kicks off 2025 with a new TV campaign after rebuilding its digital marketing strategy

Brands are investing in broader marketing strategies in 2025 after reassessing their approaches during previous economic challenges.

3 Dividend Kings to Buy in January

Top dividend kings have raised payouts for 50+ years, proving resilient in any economic climate.
Investing in dividend kings offers yield and stock price appreciation opportunities.
Coca-Cola and American States Water exemplify strong dividend growth and sustainability.

Six things every new contractor should know, according to tax specialist - London Business News | Londonlovesbusiness.com

Contracting offers financial flexibility but also presents specific challenges, especially for newcomers.

Influencer spending increases in Q4 after election blackout as brands integrate channels, commerce

Marketers anticipate rising influencer marketing ad spending post-election despite economic pressures.

British firms with a combined 2.6 billion in revenue are considering fleeing the country, fearing fresh tax hikes in the budget

Small businesses in the U.K. fear that impending tax hikes may hinder growth and lead to an exodus of startups.

RTE staff seek 6pc pay rise in new claim

The Trade Union Group seeks a pay increase of €1,500 plus 6% in response to economic pressures.

Apptio: Australians Navigate Economic Pressure via IT Investments

Australian businesses are increasingly cautious in technology investments due to economic pressures, requiring accountability and clear value demonstrations.

Is luxury fashion in its flop era?

Luxury industry faces underconsumption challenge with declining sales among top brands.

Business bankruptcies shot up by more than 41% last year, as pandemic debts mount | CBC News

Business insolvencies in Canada increased by more than 41% in 2023, with the total number of insolvencies rising by 23.6%.
The high insolvency rates for businesses are indicating a tough economic climate and could lead to more job losses in the coming months.

Online news site The Messenger shuts down after less than a year

The Messenger, a nonpartisan online news site, abruptly shut down after only eight months in operation, leaving approximately 300 employees out of work.
Founder Jimmy Finkelstein announced the shutdown in an email, stating that the company had been trying desperately to raise enough funds to become profitable.
The collapse of The Messenger follows other large-scale layoffs in the media industry, indicating the challenging economic climate for media companies.
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