Fast Company1 month agoMarketingYou can finally buy Away luggage in stores. You'll never guess which oneAway is partnering with Dick's Sporting Goods to reach a wider audience by offering their luggage at physical stores. [ more ]
Digiday1 month agoMarketingMarketers seem unconvinced of looming TikTok ban but assemble contingency plans just in caseSenate Republican Leader Mitch McConnell endorses TikTok ban if Chinese parent company does not sell its stake. Marketers, especially direct-to-consumer brands reliant on TikTok for growth, may see a significant impact if the ban is enforced. [ more ]
Forbes1 month agoMarketingCouncil Post: The Four Pillars E-Commerce Strategy For SuccessSuccess in e-commerce requires a holistic strategy beyond just having a good product. The four pillars approach can help amplify sales revenue within the same budget constraints. [ more ]
Entrepreneur1 month agoBootstrappingThis Couple Turned Their Unconventional Thinking Into a Million-Dollar Business | EntrepreneurSmall businesses can stand out from big corporations with the right strategies. Learning from successful entrepreneurs like Angela Vranich and Ben Lewis can provide valuable insights for business growth. [ more ]