#cross-device

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#identity-resolution #privacy-first #supply-side-platform #connected-tv #apple-app-store #web-app-store
Marketing tech
fromExchangewire
2 weeks ago

BRAVE Integrates Roqad to Enhance Privacy-First Identity & Auction

BRAVE integrated Roqad to enable privacy-first cross-device identity resolution, improving auction precision, match rates, and quality of impressions across mobile, web, and CTV.
Apple
fromThe Verge
3 weeks ago

Apple brings its App Store to the web

Apple launched a web-based App Store at apps.apple.com to browse and search apps across devices, but it does not support web downloads.
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