Exclusive: Conde Nast to Launch Influencer Storefront Platform
Condé Nast will launch Vette, a platform enabling influencers to run independent e-commerce storefronts that handle transactions and rely on brands for fulfilment.
Conde Nast to launch new creator shopping platform, Vette
Condé Nast’s Vette enables creators to launch curated marketplace storefronts where brands drop-ship and Vette manages checkout to reduce affiliate friction.
Vogue faces new headwinds as Anna Wintour - who agency execs say made ad dollars flow - shifts focus
Wintour will remain in her broader roles as Condé Nast's chief content officer and global editorial director for Vogue. Despite her stepping back from daily operations, she retains influence over the brand.