#college-marketing

[ follow ]
Marketing
fromEMARKETER
4 days ago

Brands like Meta aim to build Gen Z loyalty, campus by campus

Meta is trying to restore campus-focused social connectivity on Instagram by verifying students via UniDays to help classmates connect.
fromInside Higher Ed | Higher Education News, Events and Jobs
5 days ago

Ask the Administrator: Advertising

So many thoughts ... For obvious reasons, I've been reflecting a lot lately on my old constitutional law coursework. As long as the Supreme Court holds that money is speech-and the Supreme Court retains enough legitimacy to be taken seriously-I foresee major free speech issues around restricting advertising. If I were a betting man, I'd bet that the court's legitimacy will have a shorter shelf life than its view on the "marketplace of ideas," given how aggressively it's shedding any pretense of respect for precedent.
Marketing
Business
fromFortune
3 weeks ago

Insomnia Cookies CEO made millions selling his company to Krispy Kreme, but has a warning for entrepreneurs: 'It can be lonely, it's a solitary life' | Fortune

Entrepreneurial success brought wealth and market dominance but also loneliness, requiring mentorship and community to cope while scaling a late-night cookie business.
NYC startup
fromMarketing Dive
5 months ago

Urban Outfitters deepens Gen Z experiential strategy for back to school

Urban Outfitters targets Gen Z through experiential marketing, showcasing uniquely themed dorm aesthetics and assisting with graduates' transitions.
[ Load more ]