Higher educationfromFast Company3 weeks agoMore universities are hiring chief marketing officers. Here's whyPublic universities increasingly add CMOs; CMOs correlate with about 1.6% higher enrollment but show no consistent positive effect on endowment growth.
E-CommercefromWWD2 months agoThe Estee Lauder Cos. Names Aude Gandon Chief Digital and Marketing OfficerAude Gandon appointed as chief digital & marketing officer of Estée Lauder to lead digital and marketing transformation.
Media industryfromFast Company4 months agoConsidering applying for Fast Company's Brands That Matter? Here are 3 reasons to apply nowCultural relevance is a key metric for brand success.Brands are encouraged to apply for recognition in the 'Brands That Matter' initiative.