#brand-resilience

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WIRED
1 week ago
Business

The More This Rolex Costs, the More You Want It. Here's Why

Consumers desire luxury items more as prices rise, driven by social media influence and the allure of exclusivity. [ more ]
Fast Company
4 months ago
Marketing

Is Dr. Martens a fashion victim?

Dr. Martens' IPO success was followed by a sharp decline due to disappointing financial results and leadership changes. [ more ]
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