#brand-activation

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7 Brand Activation Examples With Strategies to Boost Engagement

Brand activation transforms passive consumers into loyal customers through engaging experiences.

Tips and Ideas for Implementing an Effective Brand Activation Strategy

Brand activation campaigns are essential for boosting brand awareness and creating lasting connections with consumers.

Unilever 'triples' its gaming investment: A Q&A with global head of sport and entertainment partnerships Willem Dinger

Unilever is cautiously increasing its gaming investments while assessing the potential for profit from this sector.

7 Brand Activation Examples With Strategies to Boost Engagement

Brand activation transforms passive consumers into loyal customers through engaging experiences.

Tips and Ideas for Implementing an Effective Brand Activation Strategy

Brand activation campaigns are essential for boosting brand awareness and creating lasting connections with consumers.

Unilever 'triples' its gaming investment: A Q&A with global head of sport and entertainment partnerships Willem Dinger

Unilever is cautiously increasing its gaming investments while assessing the potential for profit from this sector.
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"For some brands, the best approach to the Olympics is to not be there"

The Olympics offer brands a unique opportunity to tap into powerful emotions and connections with audiences through shared experiences of pride and inspiration.

Phygital agency NEWU is here to surprise you | MarTech

Phygital marketing combines physical and digital experiences to engage consumers effectively.

6 Ways to Create Headline-Grabbing Brand Moments

Brands must adapt to changing media consumption habits and be creative to stay relevant and engage audiences effectively.
#influencer-engagement

Coachella marketing is over - but only for millennials

Brands invest in experiential marketing to engage Gen Z at Coachella.

Unilever cuenta con Sofia Richie Grainge para promocionar la nueva gama de 'styling' de Nexxus inspirada en TikTok

Quick thinking and adaptability are crucial in event marketing.
Utilizing available resources creatively can salvage unexpected situations at events.

Coachella marketing is over - but only for millennials

Brands invest in experiential marketing to engage Gen Z at Coachella.

Unilever cuenta con Sofia Richie Grainge para promocionar la nueva gama de 'styling' de Nexxus inspirada en TikTok

Quick thinking and adaptability are crucial in event marketing.
Utilizing available resources creatively can salvage unexpected situations at events.
moreinfluencer-engagement

Why Ikea is 'curious' to break boundaries of fashion and furniture

Ikea making its mark in fashion world
Ikea's unique initiatives in the fashion industry

Insomniac Events wants a Summer Paid Intern - Music Group Marketing

Insomniac Events is hiring a Marketing Intern in Calabasas, CA.
The internship will involve hands-on experience in social media management and marketing outreach.

Taco Bell opens a retirement community, Etsy takes a stand against AI, and Paramount ditches its old logo

Taco Bell creates retirement community-inspired brand activation to engage customers and transition into a lifestyle brand.
Etsy emphasizes human connection and uniqueness in its new ad series to differentiate from AI bots in the e-commerce world.
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