The younger generations are drinking less. They're socializing less. Everybody can afford a 75 inch TV in the dorm room now, they don't need to go out and go to a social hangout to watch the football game, and things are getting more expensive.
In luxe subterranean digs inspired by Havana's pre-Castro era as "the Monte Carlo of the Caribbean," Boston's COJE Management Group (Yvonne's, Coquette, more) is betting that locals want a nightlife destination that's all grown up. The team's latest endeavor, My Girl, beckons to those who want to sink into comfortable lounge seating with a chimichurri oil-spiked dirty martini or caramelized banana Old Fashioned, enjoying live music or DJs who don't drown out conversation.