#b2bsaas

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Online marketing
fromMarTech
1 day ago

Stop blasting and start connecting with better email strategy | MarTech

Email marketing must focus on consent and relationship-building; abusing it for lead generation damages trust and reduces effectiveness.
UX design
fromMedium
2 months ago

The Psychology Of Trust In A World Where Products Keep Breaking Promises

Changing user workflows without preserving familiar patterns undermines trust and often makes complex B2B/SaaS products harder to use.
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