#audience-expansion

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Independent films
fromLos Angeles Times
3 days ago

NFL goes Hollywood: Inside its plan to conquer streaming and movies

The NFL is partnering with Skydance Sports to create scripted dramas, films, and its first streaming series to expand its audience.
Media industry
fromDigiday
4 weeks ago

Future of TV Briefing: What publishers have to offer creators

Publishers are increasingly collaborating with creators to enhance revenue opportunities and audience reach.
Marketing
fromAdExchanger
2 months ago

For Super Bowl First-Timers Manscaped And Ro, Performance Means Changing Perception | AdExchanger

Manscaped and Ro are using Super Bowl ads to broaden brand perception beyond original niches to reach wider audiences and drive growth.
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