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MarTech10 months agoOnline marketingTV advertising: 6 key trends to watch in 2024 | MarTechAddressable TV advertising allows for highly targeted and customized ads to specific households or individuals. AI-driven personalization is revolutionizing how advertisers personalize ads and engage audiences. Interactive and shoppable ads are the future of advertising, allowing viewers to interact with ads directly on their screens. [ more ]
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MarTech10 months agoOnline marketingTV advertising: 6 key trends to watch in 2024 | MarTechAddressable TV advertising allows for highly targeted and customized ads to specific households or individuals. AI-driven personalization is revolutionizing how advertisers personalize ads and engage audiences. Interactive and shoppable ads are the future of advertising, allowing viewers to interact with ads directly on their screens. [ more ]
MarTech10 months agoOnline marketingTV advertising: 6 key trends to watch in 2024 | MarTechAddressable TV advertising allows for highly targeted and customized ads to specific households or individuals. AI-driven personalization is revolutionizing how advertisers personalize ads and engage audiences. Interactive and shoppable ads are the future of advertising, allowing viewers to interact with ads directly on their screens. [ more ]
MarTech10 months agoMarketingTV advertising: 6 key trends to watch in 2024 | MarTechAddressable TV advertising allows for highly targeted and customized ads to specific households or individuals. AI-driven personalization is revolutionizing how advertisers personalize ads and engage audiences. Interactive and shoppable ads are the future of advertising, allowing viewers to interact with ads directly on their screens. [ more ]