How Axios increased its pre-booked ad revenue by pitching niche audiencesAxios is adapting to media industry challenges by focusing on niche audiences and influencer marketing to boost advertiser value.
Yieldmo & NumberEight Achieve a 130% Surge in Ad Spend on In-App InventoryYieldmo's partnership with Impactful Outcomes is revolutionizing mobile advertising by enhancing targeting and increasing revenue opportunities.
TikTok eyes 60-minute video uploads, drawing 'mini YouTube' criticismUsers can now upload 60-minute videos on TikTok, shifting from its original short-form content, raising concerns among creators and experts.