Europe's DMA forces Meta towards 'less personalized ads' | TechCrunchMeta is altering its ad strategy in the EU due to legal pressure, offering less personalized ads to avoid hefty fines.
Google's plan to turn off third-party cookies in Chrome is dyingGoogle has decided to halt the plan to disable third-party cookie tracking by default in Chrome and will instead prompt users for a choice regarding third-party cookies.
Imperfect, Linux-powered, DIY smart TV is the embodiment of ad fatigueSmart TV owners are finding DIY solutions like using a broken laptop as a TV setup to avoid ads and tracking from native operating systems.
TikTok Announces New Integration for Apple's SKAdNetwork Campaign Tracking ProcessTikTok utilizes SKAdNetwork for ad tracking post iOS 14 updateTikTok releases overview manual to explain SKAdNetwork in partnership with AppsFlyer