#ad-performance-metrics

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Marketing tech
fromEMARKETER
1 day ago

TikTok advertisers are rapidly shifting to automated campaigns

42% of US TikTok performance ad campaigns use Tinuiti's Smart+ automated solution, up from 9% at the start of 2025.
Marketing tech
fromSocial Media Today
1 month ago

Meta Expands Creator Partnership Opportunities for Brands

Advertisers can discover creator-tagged brand content and view creator performance inside the Partnership Ads Hub, while creators can proactively share ad codes to speed partnership permissions and launches.
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