The transformation of Pirelli 35, a 1960s office block in Milan, aims to create a dynamic urban landmark that emphasizes sustainability and public space. The project, initiated by COIMA, reflects a unified vision through the collaboration of architects Park and Snhetta. This partnership marks Snhetta's inaugural project in Italy and serves to highlight how architectural excellence and environmental sustainability can work together. Pirelli 35 has been designated as the Italian headquarters for Adidas and Conde Nast, marking its importance in urban regeneration efforts.
Pirelli 35, a 1960s office block in Milan, is being transformed into a sustainable urban landmark through the collaboration of Park and Snhetta, redefining urban spaces.
The project was commissioned by COIMA and is designed to strengthen the relationship between architecture, landscape, and public space, aiming for urban regeneration.
Pirelli 35 has been selected as the Italian headquarters for major brands like Adidas and Conde Nast, highlighting its strategic and architectural significance.
The collaboration between Park and Snhetta exemplifies how architectural quality and sustainability can thrive together, marking Snhetta's first project in Italy.
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