With women making up to 85% of household purchasing decisions, businesses must recognize their economic power or risk being left behind as the she-conomy thrives.
Women have become conscious consumerists, significantly influencing decisions in home furnishings, vacations, and more—making informed choices that shape the market.
The she-conomy is driven by women stepping into leadership roles across industries, pushing for greater representation and influencing purchasing trends effectively.
Historically, women have been the gatherers, and today they embody the essence of informed consumers, able to sway significant purchasing choices.
Collection
[
|
...
]