One of these mega-trends is the Great Wealth Transfer, which we've researched and written about in our 2024 Women and Wealth Survey. It's the name given to the next 20 or so years when women will increasingly inherit money, setting them up to earn more through increased earning power.
Another mega-trend leading to the 'Feminization of Wealth' is women increasing their earning power, as a result of setting up with more college and post-grad graduates, starting more businesses, and driving diversity in big companies.
The 'Feminization of Wealth' is also influenced by women getting married later, maintaining control over their money post-marriage, buying homes, investing, and building wealth, all contributing to a confident woman who may leave a bad marriage for a better life.
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