The Upper Hiwassee Highlands AVA is a unique wine region, distinguished by its small producers and varied geography, contrasting with traditional wine country images.
"This is not wine country like everyone thinks about wine country," says Jamie Crotts, emphasizing that the AVA features small producers tucked among mountains.
The region’s long history includes whiskey bootlegging and a culture rooted in early European settlements, making it an unusual setting for vineyards.
Steve Thompson notes the AVA's soil, climate, and elevation are vastly diverse, showcasing the distinctive agricultural potential of the area.
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