New generation leads Bronco Wine, maker of Two Buck Chuck and other Central Valley products
Briefly

"We've got to find where the consumer is and go to them and find out what it is that they identify with and try to fulfill that need," said Dan Leonard, the company's new president and CEO.
The array of choices will help attract the next generation of drinkers, said Dan Leonard, the company's new president and CEO.
Read at Sacramento Bee
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