Women are consuming risky amounts of energy drinks in place of food to lose weight, potentially fueling an increase in eating disorders by suppressing appetite.
Eating disorder specialists warn that energy drinks, marketed as 'healthy' with low calories and high caffeine, are prone to abuse, paralleling the 1990s trend with Diet Coke.
Government is banning sales of energy drinks to under 18s due to concerns over promoting them as weight loss aids; referrals for eating disorders have sharply risen by 52% since the pandemic.
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