The pulmonaut: how James Nestor turned breathing into a 3m copy bestseller
Briefly

The pulmonaut: how James Nestor turned breathing into a 3m copy bestseller
"The book was late; he'd spent his advance and was haemorrhaging even more money on extra research that was taking him off in new, potentially interesting, directions was it really necessary, he wondered, to go to Paris to look at old skulls buried in catacombs beneath the city? (It was.) Then a couple of months before the book's May 2020 publication date, the Covid pandemic hit, and Nestor was advised to wait it out. He couldn't afford to."
"But it turned out that a book that reminded people of the power of breathing in the midst of a respiratory illness pandemic was what the world wanted. It has since sold more than 3m copies. Five years on, Nestor has updated the book with a revised preface, and other new material including his latest enthusiasm: testing the air quality of hotel rooms and planes, some of which, according to his readings, contain alarmingly high levels of CO2."
A long-term breath research project encountered stress and financial strain during its final stages, including costly extra research and travel for unusual investigations. Pandemic timing threatened delay, but economic necessity drove a release during the respiratory illness crisis, and the work sold more than three million copies. Five years later the material was updated with a revised preface and new findings, including tests showing some hotel rooms and airplane cabins with alarmingly high CO2 levels. Reader letters and expert consultations contributed to new learning. Breathwork has surged as a wellness trend but has not become fully mainstream.
Read at www.theguardian.com
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