Creating an attractive website with high-quality images, a cohesive colour scheme and intuitive navigation is essential for attracting new customers to your brand. More than 90% of consumers say they pay more attention to visual appearance than other elements when making a purchase.
Trust is incredibly important in any customer relationship; however, trust can be something that's hard to build online. One way you can build trust is by showcasing social proof like Trustpilot ratings and customer reviews.
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