Rob Nelson highlighted the hurdles facing even popular Web2 creators. "It's tough to make money and break through," he noted, despite efforts by major players like Mark Zuckerberg to transition platforms into Web3. Nelson compared these giants to "dinosaur cable TV," struggling to adapt despite clear benefits.
Scott Lomu, President and CEO of Element United, emphasized the power of community-driven initiatives. "The beauty of what we're doing is that it's community-driven," Lomu said. He believes that engaging the community through blockchain incentives is key to success, creating a win-win scenario for both creators and their audiences.
Influencer Paul Cuffaro drew parallels between content creation and other industries adapting to Web3. "VO offers something no other ride-share company has," Cuffaro noted, highlighting how drivers can build portfolios and earn through recruitment. He also stressed the importance of consistency in content creation to build audience loyalty.
Rob Nelson underscored the need for simplicity in these new systems. "The truth is it's got to be easy and simple," Nelson remarked. He emphasized that while blockchain offers new opportunities, success depends on making these innovations accessible and straightforward for creators transitioning from Web2.
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