Phil Spencer, CEO of Microsoft Gaming, reiterated the company’s strategy of launching Xbox-exclusive games on multiple platforms. He stated that creating exclusives doesn't align with their business goals, as it limits player access and potential success. Spencer confirmed that Bethesda's Starfield would not remain console exclusive. He emphasized that making games available on other platforms results in better business outcomes, which in turn allows Microsoft to invest in future game development. He envisions Xbox as a platform that uniquely supports game accessibility across different systems, contrasting with competitors’ single-device approaches.
Spencer emphasized that keeping games exclusive to Xbox doesn’t work for their strategy. By launching on multiple platforms, they reach more players and ensure business success.
Spencer stated, 'There is no reason for me to put a ring fence around any game and say, 'This game will not go to a place where it will find players.''
He highlighted that making games accessible across platforms is key to enhancing Xbox's unique position within the gaming landscape.
Spencer concluded, 'We want Xbox to be absolutely the platform that enables that,' showing intent to embrace multi-platform availability for maximum player engagement.
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