"Well, "new" is a stretch, considering what he's asking for is essentially another fucking remake of the original Pokémon Red and games. But having been in the series' vicinity for almost 30 years, I know that this is the type of artless pitch lapsed and casual fans would happily gobble down like Moomoo Milk."
"Pushing aside with all our might that this reads like a pitch to Game Freak that was probably written by ChatGPT ("nostalgic equity" is a phrase no human has ever said), let's look at what Paul is actually asking for. Idea for The Pokémon Company: I think there is a MASSIVE opportunity to capitalize on the decades of nostalgic equity that fans have with the franchise The same frenzy that originally propelled Pokémon into mainstream culture lives within millions of adults that yearn for the... - Logan Paul (@LoganPaul) January 5, 2026"
Logan Paul proposed a nostalgia-focused remake of the original Pokémon games and framed it as a massive commercial opportunity. The pitch leaned heavily on the idea of "nostalgic equity" and suggested rebooting classic Kanto content for adult fans. The proposal drew criticism for feeling artless and derivative, with comparisons to a ChatGPT-style corporate pitch and as another remaster rather than a creative update. Logan admitted limited connection to newer Pokémon while naming a few recent favorites, reinforcing perceptions that the idea targets nostalgia and revenue more than meaningful franchise evolution.
Read at Kotaku
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