Analysts predict that Grand Theft Auto VI (GTA VI) may retail for at least $100, with Wedbush Securities suggesting the price could be justified by bundling in-game currency for GTA Online. There are questions regarding the future of GTA Online after GTA VI's release, despite hints that both could coexist. The success of games like Call of Duty: Warzone shows that integrating online features can boost sales, and research suggests GTA VI could make $3.2 billion within its first year, further driving the argument for higher game prices.
If Take-Two offers a premium price of $100 or more for GTA VI while bundling in significant in-game currency, it could attract more consumers willing to pay.
Analysts point out that the success of integrated gameplay experiences in titles like Call of Duty: Warzone can guide Take-Two's sales strategy for GTA VI.
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