Epic Games is transforming Fortnite into a versatile platform for creators, drawing comparisons to YouTube. CEO Tim Sweeney expresses mixed feelings about this analogy, emphasizing that Fortnite represents an evolution towards a metaverse rather than just a space for creators to monetize content. During Unreal Fest 2025, discussions with Epic executives highlighted the ongoing development of creator tools and how previous legal challenges have shaped the platform's future. The aim is to provide an expansive, engaging ecosystem that fosters creativity and interaction.
Saxs Persson: I think most media platforms that have a social component will go through the same toddler and adolescent changes - growth pains and growth spurts and stalls - so, yeah, I think it's very similar. We like YouTube as a comparison, because it's not so much platform-focused as it's creator-focused.
Tim Sweeney: You mentioned YouTube. It didn't sit right with me, and I think the reason is that Fortnite is not simply a platform for creators to monetize their content; we are trying to build a metaverse.
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