How to Manage Your Reputation in the Era of AI | Entrepreneur
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from Entrepreneur8 months ago
But those days are quickly disappearing. Enter the Search Generative Experience (SGE) - the integration of Google's AI into search results. It was gradually rolled out in 2023, and it's about to turn the world of reputation management upside-down.
Entrepreneurhttps://www.entrepreneur.com/growing-a-business/how-to-manage-your-reputation-in-the-era-of-ai/471258
In this new landscape, reputation management must center on addressing user complaints - and not just at the surface level. Responding to criticism is a start, but SGE is pushing companies to continuously listen to user needs and make an effort to grow and improve as a result.
Entrepreneurhttps://www.entrepreneur.com/growing-a-business/how-to-manage-your-reputation-in-the-era-of-ai/471258
Read at Entrepreneur
#reputation-management #google-ai #search-generative-experience #user-experience #brand-management
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