The article emphasizes the importance of experimentation in design, especially amid tight budgets and timelines. The author reflects on their challenges with a new AI tool, suggesting that many designers feel pressured to maintain speed over exploration. They argue that resisting change due to a "we've always done it this way" mentality hampers innovation. The key takeaway is that allowing time for experimentation can lead to significant growth and better results in design projects.
In today's design market, with tight budgets and even tighter timelines, it may seem like all you can do is keep your head down and keep working.
You should leave room for experimentation in your work projects because that's how you grow as a designer.
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