Texas Attorney General Ken Paxton announced an investigation into WK Kellogg Co. for potentially violating consumer protection laws by promoting cereals, such as Froot Loops and Apple Jacks, as healthy despite containing artificial food dyes. These dyes are allegedly linked to various health issues, including obesity and autoimmune diseases. The investigation points to Kellogg's failure to eliminate these additives from U.S. products despite prior commitments. Paxton emphasizes accountability for companies misleading consumers regarding health claims, reflecting broader public health concerns.
"Artificial food colorings have been shown to have disastrous impacts on health, and in no world should foods that include these dyes be advertised as 'healthy.'"
"There will be accountability for any company, including Kellogg's, that unlawfully makes misrepresentations about its food and contributes to a broken health system that has made Americans less healthy."
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