Trump's allies are stepping up ad spending significantly in swing states, aiming to regain competitiveness as polls show him losing ground to Harris in key areas.
Team Trump has outspent Team Harris in four of the seven swing states, marking a shift from earlier phases of the campaign when Harris appeared less competitive.
Despite Trump's recent spending surge, Harris has still outspent Trump nationally, with a significant lead due to her robust digital campaign targeting younger voters.
Overall ad spending has reached over $1.6 billion this election cycle, with Democrats slightly leading Republicans, reflecting the importance both parties place on media in this election.
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