Michigan is witnessing a substantial shift towards electrification, with nearly $9 billion in private investments. Despite this positive trend, U.S. Senate candidate Elissa Slotkin faced challenges in her campaign, needing to navigate the political landscape surrounding electric vehicles (EVs). The Plugged-In Podcast features an interview with Mike Murphy, a GOP strategist advocating to de-politicize EVs. He points out that while many voters are dismissive of EVs due to climate messaging, framing them around job creation and competitiveness could improve acceptance.
It will not be the end of the world if we're all driving Chinese EVs that cost $27,000, but it will break my heart.
Years of climate change-focused messaging has turned off many voters to EVs, and angles like jobs and competing with China haven't broken through yet.
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