"In 2020, travel was put on hold globally, leading to a drastic adjustment in content for many travel creators. The number of worldwide scheduled flights was down by 46.4% compared to the previous year."
"People are anxious about the ever-changing situation and have a higher perceived risk when it comes to traveling overseas, which has discouraged spending on travel."
"The travel sector has historically bounced back from crises, with passenger demand recovering within seven months after the SARS outbreaks in 2003."
"Experts suggest that influencer marketing can spark travel's comeback in 2021, despite the complexities and lasting changes brought by COVID-19."
The travel sector faced unprecedented challenges in 2020 due to COVID-19, with a 46.4% drop in scheduled flights. Psychological barriers and financial instability have discouraged travel spending. Despite these challenges, the industry has historically shown resilience, recovering from past crises like 9/11 and the 2008 financial crisis. Experts believe that influencer marketing could play a crucial role in reviving travel in 2021, although the complexities of COVID-19 may lead to lasting changes in the industry.
Read at Thedrum
Unable to calculate read time
Collection
[
|
...
]