Jet2's jingle, Jess Glynne's Hold My Hand, is featured in viral TikTok videos that humorously juxtapose cheerful audio with chaotic holiday moments. The hashtag #nothingbeatsajet2holidays has accumulated over 25.5k posts, illustrating travel challenges in a comedic light. Users have showcased various mishaps like accidents during water sports and rain-soaked sunbathers. Jet2 has not officially commented but has engaged with the trend by posting a clip and launching a challenge. The trend reflects how companies leverage user-generated content while confronting both hilarious and uncomfortable vacation realities.
Jet2's cheerful jingle, Jess Glynne's Hold My Hand, has become a viral sensation on TikTok, paired with humorous and chaotic holiday mishap footage, highlighting the less glamorous side of summer getaways.
The hashtag #nothingbeatsajet2holidays has gained traction with more than 25.5k posts, showcasing various vacation fails set to the company's jingle as a new cultural commentary.
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