Microsoft's new ad campaign "This Is An Xbox" promotes the idea that gamers don't need to own an Xbox console, emphasizing access on multiple devices.
The ad campaign's visuals will be seen in major cities worldwide, paired with collaborations featuring companies like Samsung and Porsche to elevate branding.
Phil Spencer highlighted in 2020 that engaging with Xbox's ecosystem means playing on any device, not limited to the Xbox console itself.
Promotional activities include a fun online quiz about identifying Xbox devices, aimed to engage users and draw them into the broader Xbox experience.
Collection
[
|
...
]