YouTube has announced a significant shift in how its content is consumed, with TVs now eclipsing mobile devices as the primary platform in the US. Users now watch over 1 billion hours of content daily on TVs, prompting YouTube to enhance its TV-centric features. Upcoming additions include a second-screen experience for interactions via smartphones and a 'Watch With' feature that allows creators to engage with audiences through live commentary. Additionally, improvements are expected for YouTube Premium subscribers, addressing user feedback amid rising frustrations over ad policies.
YouTube is emphasizing TV as the leading platform for content consumption, with over 1 billion daily viewing hours, marking a pivotal shift in media consumption.
The platform is introducing features like a 'Watch With' option for interactive content and shopping capabilities, transforming the viewing experience.
Collection
[
|
...
]