Microsoft states that Apple's 3.11 guideline, which prohibits linking to external subscription sites, prevents them from releasing a viable native iOS app for cloud gaming. The company highlights the difficulty of monetizing their service effectively under Apple's 30% commission structure, which they argue is prohibitive for their cloud gaming strategy, and they emphasize that other regulations make it impossible to adjust subscription fees specifically for iOS.
Apple countered Microsoft's claims by noting that other developers, such as Antstream, have successfully navigated the in-app purchase requirements and have benefited from Apple's support. Apple argues that Microsoft has made no real efforts to negotiate or reach a compromise, implying that collaboration is possible but Microsoft has not pursued those avenues.
The UK's Competition and Markets Authority (CMA) is actively investigating issues around mobile browsers and cloud gaming distribution. They are seeking to address competition issues which may include allowing cloud gaming apps to operate without in-app purchases or potentially enabling alternative payment systems, with important decisions set to be announced in November.
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