Meta Platforms Inc. experienced a notable increase in profit and revenue during the fourth quarter, fueled by a rise in advertising revenue across its social media platforms. The company reported earnings of $20.83 billion, a 49% increase year-over-year, and revenue of $48.39 billion, up 21%. Despite exceeding analyst expectations, Meta anticipates increased expenses driven by investments in artificial intelligence and other infrastructure costs, projecting future revenue between $39.5 billion to $41.8 billion. CEO Mark Zuckerberg emphasized progress in AI and future tech, as the company confirms a settlement related to a lawsuit with Donald Trump.
Meta's Q4 performance underscores the company's resilience in a still-uncertain digital ad market. By beating both earnings and revenue estimates, they've demonstrated that cost discipline and efficiency gains are paying dividends.
We continue to make good progress on AI, glasses, and the future of social media,
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