The antitrust ruling against Google aims to reduce its search market dominance, potentially opening doors for rivals such as Microsoft's Bing and benefiting AI firms like OpenAI.
Google's loss in the search trial doesn't necessarily imply guilt in the adtech trial, where it may argue that competition exists with giants like Amazon and Meta, citing past approved acquisitions.
The adtech antitrust trial against Google, following the search verdict, questions its actions in monopolizing the digital ads market through acquisitions and anticompetitive tactics over the last decade.
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