This Halloween, Chipotle has partnered with Spirit Halloween to launch a unique costume collection, allowing customers to not only enjoy their food but also dress as it.
Starting September 6, customers can purchase themed unitards inspired by Chipotle's iconic items. Each costume costs $40 and is available in various sizes.
This collaboration taps into the popularity of quirky costume memes, aiming to monetize nostalgia while offering a fun and engaging customer experience.
Chipotle plans to unveil another enticing offer next month, hinting at the continuation of playful marketing strategies that resonate with their customer base.
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