"The two-time founder told Fortune that he approaches it the way he approaches his business: always on. "It's just like in business, you have to, consistently, every day, show up and don't have any excuses for poor performance." He said that not all his Ironman training days are great, but he has to make sure he follows his plan. It aligns with how he works."
""Basically I work in marathons and sprints," Germanavicius said, describing something far beyond the typical "996" workload of 9am to 9pm, six days a week. For Germanavicius, it's more like two months on and two weeks off. "Two months I work, 24-7, seven days a week, then two weeks off. This two weeks off doesn't mean that I'm fully offline, but I try to relax and put a lower gear.""
"And even though his first business, an artificial intelligence (AI) startup named WellParko, did not work out, he's proud that one of his investors made a profitable exit, and that they both backed his current venture. "Actually, last month, I bought out two of their funds, so they made a serious profit, because we are at this stage that we are growing profitably." But Germanavicius was quick to add that he doesn't exactly enjoy being his own boss."
Gustas Germanavicius began competing in Ironman events 15 months ago and reached top-ranked status in Lithuania before later falling from that title; he ranks in the top 7% globally. He applies the same disciplined, always-on approach to training and entrepreneurship, insisting on daily consistency and adherence to plans even when performance varies. His work rhythm alternates intense two-month bursts with two-week lower-gear periods during which he partially disconnects. His current company, InRento, is entering a third profitable year, and a prior AI startup, WellParko, failed but generated profitable investor exits that supported his new venture. He finds being his own boss stressful due to decision pressure.
Read at Fortune
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